A lot of people have been asking me why I’m doing this whole business building thing when I already have a good job so I’m going to ramble on for a bit here...
please bear with me, by the end, I hope you all get it and believe in this thing just a little more than you do now. I need my customers to buy into the bigger picture in order for it to work.
The reasoning for stating this business is pretty well outlined on the “About” page of my website so I’ll spare those details here.
Bigger picture, this thing that I’m building, wherever it goes and how how ever big it becomes (or doesn’t) is a pursuit that I’ve always wanted to embark upon but never had the guts and was always waiting for “the right time.” That was stupid. I’ve finally learned and understand that “the right time” never comes. “The right time” is something we all make up in our minds to justify our lack of motion, inability to execute or fear that whatever we’re waiting to do isn’t going to happen exactly how we picture. I’ve finally come to a point in my life where how something turns out doesn’t particularly matter, it’s the process. I’m pursuing a passion here, building something that fascinates me (business) using a skill and passion I’ve developed over my lifetime. If nothing else, I hope that this little experiment of mine shows my kids that it’s ok execute, it’s ok to fail and to welcome failure as it inevitably leads to success. Also, if someone else out there is following along and is inspired in some way, I’ve succeeded even if I’m not even aware of their existence. That is why I’m sharing my journey.
For the foreseeable future, yes, I’m a home based business. I have low overhead and don’t employ anyone because I wouldn’t want some teenager working on my car in between Instagram posts either. It’s not a frilly shop made very fancy to help justify high prices. It’s me, top of the line products and equipment, decades of skill and your vehicle.
*I hate to use the word goal because it represents something that, once achieved can’t be beaten but I’m about to.
The “goal” for this business includes a multi-year plan that, at its apex, has me purchasing a building with 2 units. Something I can run the detailing side from and lease the other side to a tint or PPF (paint protection film) or some other relatable business that I have no interest in doing myself and a symbiotic relationship ensues that makes both businesses a ton of money from hard work and awesome results. What comes after that is anyone’s guess. Please don’t get mad at me for wanting to make a ton of money, so do you, so does everyone.
I’m confident that I’m offering a solid product that represents a solid value for my customers and a byproduct of that will be the progression of this business to something disruptive in the industry. Each time a customer stops by for a quote, whether they book with me or not, they’re part of this process. I learn from all of you. I hope to provide what you’re looking for and we can share an equal exchange in value where we’re all happy at the end of the day and cars are looking awesome.
So, here I am at the end of this rambling post. It’s disorganized, has crappy grammar and is probably either longer or shorter than everyone wants but it is what it is and hopefully clears things up a bit.
It took until about mid-February but it seems Mother Nature has decided to actually give us some winter this year. Up until now, it seems we have had an easy time... no snow days, kids playing outside, cars getting detailed and ceramic coated. It figures that as soon as I start a grest promo to help out vehicle owners and high school seniors in our town, temperatures crash and snow starts falling!
Since this is the had we’ve been dealt in winter’s ninth inning I’m extending our promo right through the month of April! So, welcome to spring! Your cars are now a salty mess so get them cleaned up and help out our RHHS class of 2019 in the process.
Think spring everyone! Before you know it, sunny days and warm weather will be here.
well this is awkward. I posted the same thing on my blog this morning but couldn’t fully delete one of them so I had to remove the content of one of the posts so it doesn’t look like I’m not paying attention to what I’m doing.
I’m now typing in this space for no reason other than to to say; “hey, I’m new at this website oublishing thing so I’m gonna screw up from time to time. This blog is as much about my journey as a business owner as it is about detailing so I’m including the good, the bad and the ugly.”
have a grest day everyone and be sure to check out the real blog post above!
First impressions are everything.
The statement above could not be more true when it comes to selling your car, boat, truck, SUV or any other vehicle. Often times, when selling or trading in a vehicle, the buyer’s first impression is what dictates the conversation. Your goals when selling or trading in are usually simple, get the most money for it with the least amount of hassle. Everyone knows this but when you look through the various groups on Facebook where people list vehicles for sale or on Craigslist, it’s clear that few put any effort into how their vehicle appears from a buyer’s perspective. These are the ads that stay posted for what seems like forever when other comparable vehicles are selling quickly and sometimes nearly instantaneously.
With cars, trucks and SUV’s, presenting your vehicle in the best way possible is pretty simple. Assuming it is mechanically sound, clean it! Clean the interior, get rid of the debris and run a vacuum over everything a few times to get rid of the dirt and ever present prizes like petrified French fries or that piece of bagel you dropped on the way to work in 2016. Wipe down all the hard surfaces and clean the glass, find and eliminate the source of any bad odors. On the outside, wash it, do a quick decontamination of the paint with a clay bar and if there was ever a good time to put a couple coats of wax on the paint, NOW is the time!
Boats, as always, are a bit of work. Just like a car, clean and wash it and get rid of debris like empty water bottles, that hook that’s been rusting in the drawer of your tackle center since the last time you went fishing and anything else that a buyer doesn’t want or need in their new boat. The next step takes your cleaning to the next level. Clean ALL of the now empty compartments by wiping them down and removing mildew and/or rust stains with the appropriate chemicals. This is a huge task in many boats but one that is going to get you more positive responses from potential buyers. Next, shift to the outside of the boat, scrub the nonskid, polish the smooth surfaces and, again, a couple coats of wax go a long way.
Now that your car/truck/boat, etc is looking good, take some great photos and get them posted with your descriptive ad. If you’re priced correctly, you won’t have any trouble selling it. If you’re trading in, a vehicle that shows it has been cared for may or may not increase the dealer’s offer but it WILL cut down in the hassle you may deal with when negotiating the trade in value. They can’t sit there and tell you how much of a mess it is if it isn’t.
Look for a video or three from me in the not too distant future on this topic. I hope to show how these steps are completed and what goes into preparing a vehicle for sale.
Not feeling very “DIY-ish?” We offer “pre-sale” detailing packages for $200-$400 that represent an excellent value and will help to sell your vehicle faster for more money. These packages typically include a deep interior cleaning, vehicle wash, prep and wax or sealant to give your vehicle just the “pop” it needs to sell fast. Frequently, the amount you spend on this kind of detail will more than pay for itself in a higher selling price and/or time saved.
Ok, full disclosure here... I’m a boat guy. I have lived and breathed boats and all things water since before I could walk. Have I detailed them? Oh you bet! Have I refreshed them? Yep that too. Have I completely rebuilt them, spending countless hours dealing with the itchy aftermath of days and days of fiberglass work? Yes, that too.
People who know me often ask why I’m not in the boat detailing business. The reason is pretty simple, I’m not a mobile operation.
That having been said, I DO have an approximately 40 for long paved space next to my garage that will easily accommodate pretty much any boat that is on a trailer. I also possess the tools and know how to make your boat beautiful and can even ceramic coat your late model boat to keep it nice and protect its value.
What im getting at here is that, yes, boat detailing is very much a part of my life as it is a part of my business. If you have a boat you want detailed before the season, let’s talk. If you have a boat that you’re getting ready to sell because you’ve got 2 foot (or more) itis, contact me and I’ll make sure you get top dollar by making certain she’s looking good. Lastly, since it’s boat show season, if you’ve purchased a new boat and want the gloss and protection of an IGL ceramic coating, let’s get together and go over the cost and details.
Remember, just because boats aren’t in the business name, it doesn’t mean we don’t show them the love they deserve! Below are just a few examples of boats I’ve recently worked on.
Contact me today to discuss your needs when it comes to having your trailerable boat detailed.
Let’s get philosophical today!
Someone once said; “without a solid foundation, you will have trouble building anything of value.”
While this quote may be fairly obvious and applicable to different parts of our lives, what many fail to consider is the treatment of their brand new vehicle.
Why “detail” a brand new car? It’s brand new!
Properly preparing and protecting your new car, truck, SUV or boat is critical to start its life on the right foot and, when the time comes (it always does), maximize its monetary value when its time for a replacement. Additionally, protecting your new vehicle from the start will make it more enjoyable to drive and own throughout the time it is yours by making it easier to keep clean. At M Reflections Auto Aesthetics, we take a holistic approach to new vehicles and recommend addressing all of its surfaces instead of just the paint. When it comes to a vehicle, the whole is truly greater than the sum of its parts.
More often than not, a brand new car will be delivered to its new owner with an array of undesired “options.” Swirls from polishing, random marring from carelessness on the lot and even overspray from having to touch up a ding or two are very common. Dealerships will often apply heavy glazes and waxes to hide these transgressions. Our new car prep not only provides protection, it first properly polishes the paint to eliminate or minimize these undesirables.
The coatings available today for your paint make it look amazing and provide great protection. While not cloaks of invincibility, they provide a measure of protection that reduces the introduction of fine imperfections brought on by washing which over time, multiply and make your paint appear dull and lifeless. Additionally, they help keep paint cleaner by their hydrophobic properties. Similarly, wheel coatings keep wheels cleaner for longer and make them easier to clean. They are formulated to withstand the harsh materials wheels come in contact with (salt, etc) as well as the high temperatures wheels see as part of their daily lives. Protecting your trim while it is still new will prevent it from fading for a longer time which really takes away from the vehicle’s appearance regardless of how nice your paint is. Lastly, protecting your exterior glass, keeps it cleaner for longer and adds a level of safety to driving in the rain since water glides off the treated surface as you drive.
The interiors of our vehicles seems to be a place that is forgotten rather than prioritized. We all love glossy paint and mirror reflections but often neglect the place where we spend so much time. Properly protecting the plastics, fabric and leather surfaces inside will ensure its beauty lasts a long time by preventing UV degradation and making stains a worry of the past. Today’s interior treatments are wonderful in that they preserve and protect while not changing the look and feel of the materials to which they are applied. Most importantly, IGL costings are safe for you and your family by not containing harmful chemicals that evaporate into your interior for everyone to inhale.
At M Reflections Auto Aesthetics, we offer a full line of protection from IGL Coatings. We can fully protect your new vehicle to ensure the preservation of its beauty and value for years to come.
You can read more about our ceramic coating options here: http://www.mreflectionsct.com/ceramic-coatings.html
Or, drop us a line with any questions you may have. If you’re purchasing a new vehicle, give us a call before delivery so we can assist in making the right choices when it comes to proper preparation and protection.
We hear it all the time; Having my car detailed in the winter is a waste. It’s better to wait until spring. While winter may be cold and miserable at times, it is the most important time to have your car’s paint protected.
Here in the northeast, “winter” in the minds of many and for the sake of this discussion, runs from about November until April. That’s six months that many people think are a time where protection doesn’t matter. During these months, your car is bombarded by the environment! Rain, snow, ice, salt and liquid ice melt all pose their own unique effects on your car. Rain and snow bring water spots to an unprotected finish that, left untreated, will etch their way into the clear coat resulting in permanent damage that cannot always be polished out.
A car that isn’t properly protected can be marred from ice that easily adheres to an uncoated surface. A properly applied ceramic coating will shed most water before it freezes and will not allow the ice that does form to adhere to the paint. This makes your car easier to clean off and less likely to be scratched.
Salt and liquid ice melt pose their own unique problems to our vehicles in that they can literally rot them out from under us. Salt that sits on untreated body panels (ie. the paint) will eventually degrade the clear coat and oxidize any metals exposed by the smallest of chips in your finish. Here again, a properly coated vehicle will shed this corrosive solution helping preserve your car.
Our services are available year round, even in the winter, because it’s really the most important time to protect your car.
One more thing, who doesn’t love the look of a professionally coated paint job on a bright winter’s day made even brighter by a fresh layer of snow?